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Business KPIs, Insight and Dashboards

In today's competitive business landscape, organisations strive to stay ahead by making data-driven decisions. This is where Key Performance Indicators (KPIs), insights and dashboards play a crucial role in this process. They enable businesses to track their performance, gain valuable insights and visualise data in a meaningful way.


Together, KPIs, insights and dashboards create a powerful framework for effective performance management and business intelligence. They enable organisations to set clear objectives while measuring progress.

Key Features:

  • Qualified data strategy consultancy 

  • Over 2 decades of experience

  • Consistent insights

  • Clear data and messages for the business

  • Universal trust in the data

  • Trusted data being used to inform decisions

  • Reduce time wasted by reinventing data 

  • Identifying new opportunities 

  • Increase in revenue and profitability

  • Extensive and reliable programmes 

  • Training and workshops for employees 

  • One-stop solution to all data needs

  • Assistance in assessment and gap analysis 

  • Equipped with the latest tools and technology 

  • Outcome-oriented consultancy 

  • Drive consumer insights for both B2B and B2C

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What Are Business KPIs, Insights
and Dashboards?

Business KPIs, insights and dashboards play a vital role in facilitating measurement, which is a fundamental aspect of any business strategy.

In fact, measurement drives comprehension, control and ultimately, business enhancement. Regrettably, many businesses lack the necessary measurement tools to support their strategic objectives.


This service extends beyond merely possessing data or measurement tools; it encompasses the purpose behind the measurement. MoJo assists businesses in defining what to measure, why measurement is essential, and how to measure effectively, while paying close attention to the subsequent decision-making process.


Once this understanding is established, MoJo collaborates with the business to develop suitable business KPIs and insights which enables the utilisation of metrics to implement necessary changes, enhance performance and foster business growth.

Our Clients

Key Performance Indicators

KPIs serve as measurable targets that help evaluate performance and progress towards business goals. By defining and tracking relevant KPIs, companies can assess their strengths and weaknesses, identify areas for improvement and make informed decisions to drive growth and profitability.


Insights go beyond the raw data. They provide meaningful interpretations and understanding of the information collected. Insights are derived from analysing patterns, trends and relationships within the data. This allows businesses to gain a deeper understanding of their operations, customers and market dynamics among other critical factors. Moreover, these insights empower businesses to make proactive decisions, optimise processes, identify opportunities and mitigate risks.


Dashboards serve as visual representations of data and insights by presenting information in a concise and user-friendly manner. They provide a centralised view of key metrics and other relevant data, often in the form of charts, graphs, tables or interactive visualisations. With real-time or near-real-time data updates, dashboards facilitate timely decision-making and foster a data-driven culture within the organisation.

Why Choose MoJo for Your Data Insight Needs?

MoJo understands the pivotal role of promoting and enhancing data literacy within your business. We aim to work with businesses by empowering their teams to be more data literate and navigate through this vast expanse. 


Equipped with this vital skill, you can discern signals from cluttered noise, identify emerging trends and make informed data-driven decisions. We have worked with many businesses to develop their data confidence by building teams that understand the value of capturing accurate data and utilise this strategically to impact decision-making. 

Contact us to get started on your journey with MoJo and build data-driven teams that are confident to take the next step in this competitive business environment.

Book a meeting with us to find out how we can build a data strategy for your business. You can also email us at

Business KPIs, Insights and Dashboards:
What To Expect

Nowadays, every business has so much data to work through and use to their advantage. However, for many businesses, this isn’t the case.  While there are several reasons for this, we have narrowed it down to the following: A lack of knowledge in what they need to measure or how to measure it. Or, perhaps they lack the ability to visualise it and share it across the business, thereby failing to drive business improvements. 


The following renowned quote emphasises the importance of measurement, highlighting the many advantages:


"Measurement is the initial stride towards control and ultimately improvement. Without the ability to measure something, understanding it becomes unattainable. Without understanding, control is impossible. And without control, improvement remains out of reach." - H. James Harrington.


For a business to grow and expand, measurement becomes a crucial requirement. What gets measured, gets accomplished. Therefore, establishing a measurement strategy and comprehending the appropriate KPIs and insights to track is an invaluable step. 


Moreover, designing tools that can effectively demonstrate and visualise those metrics to the business is of equal importance as it enables businesses to initiate change and drive improvement.

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