We Are MoJo enjoy talking about anything to do with data! Whether that's real-world applications, business problems or general observations!  

Analysing the data in your business can really help improve your business performance. Here are some ways improve your marketing performanc

Prioritising your data jobs to be done in a systematic way, to be clear on the impact and cost of the tasks to the business

Build an operational plan will enable you to deliver insight today whilst building the infrastructure for more transformational insights.

Be clear in your insight needs to focus analytical resource where it is most relevant to your business strategies.

Ask key questions to build scenarios to determine the potential impact of your strategies and to make better decisions

We believe that the key to a successful data strategy is being grounded in a business first approach

Knowing how to get started on a data strategy for your SME business can be a challenge. We'll give you practical advise to get started.

Three tips to help your SME become more data focussed

Where have all the MCCM platforms gone? A few years ago these were front of mind now seemingly replaced with Marketing Automation platforms

Having recently got back into coding after a long time of managing analysts, I found myself doing exactly what I had told them not to do.

It may be a sign of my life-stage, the desire to be more sustainable or the need to put my children to work in the garden but I have recently got into vegeta...

It’s a run of the mill statement to say that the world of data has moved on. We all know it has, from the sheer data volumes and sources that surround us, t...

It certainly has been a busy 3 months, launching We Are MoJo, developing a brand identity and building our website, whilst working on a fantastic data strate...

Having worked within the data industry for over 20 years it is fantastic to see how data has become such a strong asset in order to drive transformational bu...