Our thoughts and some useful resources we have picked up along the way. 

How are businesses leveraging the shift to digitalisation and the data it generates?

Training to deliver understanding, absorption and impact

Getting the business on-board with being data-driven

Women In Data : Podcast ep 26

Asking great questions leads to growth and innovation

Do I need a Chief Data Officer to become a data-driven SME?

Be in control of performance with a data mindset

Data is for all, not just for IT

Are you asking enough questions?

How "data versed" are you?

Lots of data but no insight

Which initiatives will be the most impactful on my business?

Developing a business strategy with a data mindset

Article Roundup: Measurement

Article Round-Up: Testing

Effective data planning and strategic development for marketing

Design your measurement strategy to deliver business improvements

Trends delivering growth in wholesale and distribution businesses

Curiosity Drives Optimisation

Segmentation can mean many things